Lebron Acquires Stake in Liverpool FC!

He's a basketball superstar. A global icon. A marketing phenomenon. Now he's also a football club owner.

LeBron James acquired a minority stake in the Liverpool soccer club upon entering into a partnership with the Fenway Sports Group (FSG).



The FSG own not just Liverpool FC but also the Boston Red Sox, the New England Sports Network (NESN) and 50 percent of NASCAR's Roush Fenway Racing. They will now be the exclusive world-wide representative for Lebron James.

Fenway Sports Management (FSM), the marketing arm of FSG, now has the task of finding global marketing and sponsorship opportunities for James, one of the sporting world's most recognizable people.

More of the story, here.